I’m Lucy, a first-gen Latina business owner, storyteller, and community builder.
This is where I share my journey and stories.
Mission
My mission is to inspire other first-gens to be their most authentic self and start living at their highest potential.
I do this by sharing my experience as a first-gen Latina serial entrepreneur in various platforms and amplifying the stories of other business owners.
As a proud Mexican Poblana café owner, I also enjoy sharing authentic Mexican recipes.
About Me:
GET TO KNOW ME
Hello! I am
Lucy Ortega.
I am a first-generation Latina serial entrepreneur from South Los Angeles. Like many, my parents immigrated to this country with the hope that I would pursue an education and a “stable” career. Pursuing entrepreneurship at first felt like minimizing their sacrifices, but I eventually realized that entrepreneurship is how I build my own legacy. Now, I’m sharing the lessons of entrepreneurship along the way.
about the brand
By Lucy Ortega is a brand for first-gens BIPOC who want to live at their fullest potential and are looking for community and guidance, that empowers them to take action. Unlike other non culturally relevant coaching programs, I focus on providing life changing support while uplifting our stories.
Want to work with me?
Lucy is passionate about helping first-gens, women, BIPOC, LGBTQ+ folks, and students start their own businesses. She is able to cover a wide range of topics including personal finance, starting a business, content creation, story-telling, and building a business coaching is a transformative three-month journey tailored to your own entrepreneurial needs. Together we will create a plan that works for your business. We will work on building an abundance mindset and empowering you to become the confident version of yourself.
1:1 COACHING
Schedule a complimentary 30-Minute Call. During the call, we will create a plan how I can help you start taking ACTION!
SPEAKING ENGAGEMENTS
Lucy is passionate about helping first-gens, women, BIPOC, LGBTQ+ folks, and students start their own businesses.